NSS 2025
Student Comms

WRAPPED

2025
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The Big Numbers

Your campaign impact at a glance

📬
15,525
Emails Sent
👁
7,825
Unique Opens
👉
819
Total Clicks
🚀
38
Campaigns
🎓
19
Departments
📈
50.4%
Open Rate

Top Campaigns 🏆

The ones that reached the most inboxes

Engagement Highlights 🔥

Where the magic happened

🥇
Highest Open Rate
87%
Chemistry - Feb 2025
🔥
Best Click-to-Open
53.4%
Architecture
📅
Busiest Month
March
6,467 emails sent
🌟
Most Engaged Dept
Sports Sci
83% open rate in April

Click Champions by Department

Architecture 53.4%
E&EE 31.7%
Sports Science 27.0%

Next Steps 💡

Building on our success

01

Replicate High Performers

Apply learnings from Chemistry & Architecture campaigns. Their subject lines and timing drove exceptional engagement.

02

Boost International Clicks

International audience has strong opens (55.7%) but lower CTOR. Focus on more compelling CTAs and localised content.

03

Maintain Momentum

February saw 459 clicks - our best month. Schedule key campaigns during high-engagement periods.

Thank You! 🙏

From pre-launch to reminders,
from Home to International audiences,
we reached thousands of students this year.

38 campaigns. 15,525 emails. 7,825 opens.

Here's to even greater engagement next year!